Don
Smith has in-depth expertise as a marketing and sales expert witness. My legal
references are outstanding.
My specialties include:
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Define
lost sales, share and profits. |
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Patent,
copyright and trademark disputes. |
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Distributor, dealer and independent sales representative
disputes. |
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Evaluate
marketing effectiveness. |
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Market
research to define market sizes, share, pricing, trends,
normal practice, competition and other critical information. |
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Consulting
assignments to provide counsel with insight based on my research and
experience. |
My expert
witness engagements include 40+ cases, 30+ written reports, 10+
depositions, 3 jury trials and 2 arbitration hearings. My
expert reports and testimony are outstanding. My years of
line-management & executive experience and public speaking permit
me
to very effectively explain complex issues. |

Don Smith, President |

Reasons for my success include being thorough,
listening and the ability to explain, both in writing and verbally,
complex issues.
One of the keys to my success is that I combine my 40+ years of
marketing and business experience with facts I secure through
marketing research. Thus, my opinions stand up to the
challenges of opposing council.
 My
special qualifications include:
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Twenty-five years
as a corporate executive in Fortune 500 companies. This
provides me with an in-depth and practical understanding of business,
sales
and marketing. |
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Full-time
consultant since 1989. My clients include Akzo-Nobel, AT&T, Borax,
DuPont, ITT,
Lockheed-Martin, Motorola, Panama Canal, SKF, Snap-on Tools, Tyco, Verizon,
Volvo and many relatively small family owned businesses. This has broadened my expertise and permits me to work
with world-class organizations. |
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Prior university
associations include Cornell Graduate School of Management,
University of North Carolina, University of Wisconsin and the
Milwaukee School of Engineering.
Voted by Cornell MBA students as top-ten faculty. |
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Seminar developer
and leader with the American Management Association since 1989.
Student ratings of 3.85+ scores on a 4.00 scale; this makes me one of
AMA's very best instructors. |
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Outstanding legal
references. |

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